Benefits of Social Media Monitoring
Monday, 23 April 2018
Social Media Monitoring is the process of listening to discussions, shared mentions and comments, regarding a brand, on social media. In other words, it is about monitoring the behavior of the audience and the reviews on a brand, the products or services of a company, but also on the competition. Social Media Monitoring is often
- Published in Social Media, Topic Analysis
5+3 quotes about our crazy Social Media Age
Tuesday, 06 February 2018
We attended All Things Facebook & Instagram ’18 conference in Athens, Greece and we noted down truths said by Alex Khan and Sedge Beswick about the Age of social media-driven marketing communication. So, read truths said by the experts and take care of your digital communities. 1 20 years ago, we were looking
- Published in Marketing, Social Media, Trending
Fake news in Social Media
Wednesday, 04 October 2017
Fake news is this type of yellow press that consists of orchestrated misinformation or lies that are shared through the traditional media, relayed by channels or by internet media. Fake news is written to mislead the reader, often with the use of sensual, excessive or false headlines, in order to gain the attention of the reader for political or economic gains.
The types of fake news can be defined as follows:
- Published in Social Media